Calvin Klein – The Minimalist Master

 
 

Calvin Klein is the founder of Calvin Klein Inc., an American fashion company founded in 1968 and currently owned by PVH.  The Calvin Klein line has been very well known for its use of celebrities in advertising, including Mark Wahlberg, Antonio Sabato Jr., Kate Moss, Natalia Vodianova, Scott King, Toni Garrn, Tyson Ballou, Lara Stone, Christy Turlington, Jerry Hall, Patti Hansen, Tom Hintnaus, Doutzen Kroes, Mini Anden, Liu Wen, Edward Furlong, Eva Medes, Mehcad Brooks, Scarlett Johansson, Kellan Lutz, Andie MacDowell, Alexander Skarsgard, Zoe Saldana, Rita Ora, Rooney Mara, Justin Bieber, and Diane Kruger.

About Calvin Klein, By Calvin Klein:

Calvin Klein is a global lifestyle brand that exemplifies bold, progressive ideals and a seductive, and often minimal, aesthetic. We seek to thrill and inspire our audience while using provocative imagery and striking designs to ignite the senses.

After nearly 50 years, Calvin Klein continues to be a cultural catalyst across the globe by embracing tension, sparking ideas and creating unforeseen realities. We believe in a culture that provokes discovery and brave thinking. We strive to make a positive impact on the world. We inspire passion in our people. We embody authenticity and embrace individuality.

Founded in 1968 by Calvin Klein and his business partner Barry Schwartz, we have built our reputation as a leader in American fashion through our clean aesthetic and innovative designs. Global retail sales of Calvin Klein products exceed $8 billion in 2015 and were distributed in [over] 110 countries. Calvin Klein employs over 10,000 associates globally. In 2003, we were acquired by PVH Corp., one of the largest apparel companies in the world.

The Story of Calvin Klein:

Calvin Klein Quotes:

“The only way to advertise is by not focusing on the product.”

“I’m in a business where no one cares about anything except how well your last collection sold.”

“I think there’s something incredibly sexy about a woman wearing her boyfriend’s T-shirt and underwear.”

“The best thing is to look natural, but it takes makeup to look natural.”

“My wardrobe consists of antique clothes, many of my designs, plus shoes and shirts from Brooks Brothers and Paul Stuart.”

“Anyone who is secure about herself shouldn’t be threatened by the ads I do.”

“I don’t think about my fame very much.”

 

Originally posted 2016-09-10 17:28:02. Republished by Blog Post Promoter


Also published on Medium.

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