Dolce & Gabbana is an Italian fashion company that produces clothing, footwear, sunglasses, handbags, jewelry, perfume, and cosmetics. The company was founded by Domenico Dolce and Stefano Gabban in 1985 in Milan, Italy.
Dolce & Gabbana presented their first collection during Milan Fashion Week in October of 1985. They did not make much of an impression in the fashion world, and barely had enough funds to produce their lines until their fourth collection. The advertising collection for this line was shot by Ferdinando Scianna in Sicily. The breakout piece from this collection was the “Sicilian Dress” which launched the fashion house into the fashion world.
In 1987, Dolce & Gabbana created a separate knitwear line, and two years later the launched a lingerie and beachwear collection. Soon after came the leotard collection and their underwear and swimming collections. In 1989 they began sales in the US, and opened a showroom in the US in 1990.
Dolce & Gabbana launched their men’s collection and their premier perfume, “Dolce & Gabbana”. In 1993, they partnered with Madonna to produce over 1500 outfits for the Girlie Show tour. In 1994, they launched their second major line, D&G.
In 2012, the two major lines merged.
Dolce & Gabbana Brands: Dolce&Gababan, D & G, The Dolce & Gabbana Home Collection, D & G Junior.
Dolce & Gabbana On Dolce & Gabbana:
“Dolce & Gabbana is the Dream: a luxury brand that is distinguished by its stylistic originality combined with the superior sartorial content of its creations. The strong identity of the Dolce & Gabbana brand has evolved over the years while always remaining faithful to its inherent standards. An unmistakable style, the expression of unconventional luxury which, season after season, combines strong innovation with the powerful Mediterranean flavour of its origins. A brand whose essence lies in its contrasting features.”
The Story of Dolce & Gabbana:
Stefano Gabanna Quotes:
“Fashion is OK for five days, one minute, six months, but style is for the rest of the life.”
“What the fashion system says and what the fashion customer says are really two different things.”
“Fashion takes its inspiration from society and everyday life, which is the same for everyone, and this is perhaps the reason why certain elements recur.”
“Dolce & Gabbana is like our child. The editing of a collection before a show is a tough call, as we would like to show everything!”
Domenico Dolce Quotes:
“We have never considered our brand superior or inferior to any other one, and we have never spoken about our work in comparison to anyone else’s. We are ourselves; we have never had the presumption to please everyone, but we believe in the utmost liberty to express oneself.”
“We built our fashion around three fundamental concepts: Sicily, tailoring, and tradition. Our dream is to create a style which is timeless, and to create clothes with such a strong personality that whoever sees them can instantly say without a shadow of a doubt: this is a Dolce & Gabbana.”
“This is the problem today. Men and women have switched places. The woman now acts more like the man.”
Also published on Medium.